Sunday, December 9, 2012

World's Most Powerful Brands

This list is taken from Forbes.

A year after Steve Jobs died I still have a hard time accepting that Tim Cook will now be the face that I should frequently see everytime Apple Incorporated will launch a new product. But that's it and I should live to this reality.

Here's Forbes magazine's list of World's Most Powerful Brands

Brand               Brand Value (in $)        Consumer Perception Rank

1. Apple                  87.1                                          11
2. Microsoft             54.7                                            1
3. Coca-Cola           50.2                                           29
4. IBM                    48.5                                           20
5. Google                37.6                                            7
6. Intel                   32.3                                             6
7. McDonalds          37.4                                            85
8. General Electric    33.7                                           49
9. BMW                  26.3                                             5
10. Cisco                26.3                                            15
11. Oracle               25.9                                            50
12. Samsung          19.3                                              9
13. Disney              19.0                                              8
14. Toyota              21.9                                            37
15. HP                    18.3                                            23
16. Mercedes-Benz  21.8                                            54
17. Louis Vuitton     24.5                                            93
18. Gilette               16.8                                            14
19. Honda               20.9                                            62
20. Nescafe             17.4                                            27

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